Creativity requires first and foremost the skills for expressing it.
Creating a collection means developing a project that remains coherent and unique in all its various phases, from the idea to the physical product.
The Shoe design path is the perfect fit for:
DESIGNERS who would like to launch a footwear collection, despite having no experience
- PATTERN MAKERS who want an “upgrade” in their profession through knowledge of the creative and design side of footwear and, thus, better understand the “reasons” of the designers
NEWCOMERS Everyone who is curious to know the expressive tools of shoe collection design.
This intensive study program lays the groundwork to tackle the following professional careers:
The Shoe design path combines knowledge of traditional and digital tools:
At Arsutoria, we are convinced that it all starts with pen and paper, and so the first few weeks of the course will be dedicated to the sketching and colouring of lasts, soles, heels, and shoes. We are also aware, however, that digital technology has made an extraordinary contribution to the work of designers. Up until a few years ago, Adobe Photoshop and Illustrator were the main tools used by designers in addition to pencils and markers. This is why the second part of the design course is dedicated to learning how to professionally use these two tools in the Adobe suite.
The course program in brief
In recent years, however, also 3D design has made a bold entrance into the world of fashion and also into the footwear and leather goods industry. Both in the context of the design process internal to the company to represent the product in a more precise way to the benefit of the different job roles such as marketing and manufacturing but also for creating “virtual twins” of shoe samples today and interacting with consumers on digital channels even before the first physical prototypes have been made.
In the third part of the design course, students will acquire the skills needed to use iCAD3D+, a software that is currently the point of reference in the 3D design of shoes and Rhinoceros, which for many years has already been in use for the 3D design of soles.
The last five weeks of the course will be dedicated to the pathway that leads to the creation of a shoe collection. We will start from the analysis of key factors that have contributed to the development of successful products: the creativity and ability to identify and express unique and personal elements of inspiration. The footwear project must maintain coherence with the values of a brand, must insert itself in the framework of a merchandising plan, and must give shape to a creative direction, while above all projecting itself forward and proposing an innovative scope that avoids the pitfall of that which has “already been seen”.
We will work together on shoe storytelling with an eye to materials and the feasibility of constructions, because design in Arsutoria is not abstract, but rather aimed at creating products that are innovative and express the brand values for which it has been realised.
Can't travel TO ITALY?
Attend this course remotely
Attendable online, via pre-recorded lessons, live webinars and with weekly reviews with the instructors.